When it comes to off-road icons, few rivalries run deeper than the Ford Bronco versus the Jeep Wrangler. Both SUVs have rugged roots, legendary followings, and the capability to tackle trails that would make most vehicles tremble. But in 2025, Ford’s latest Bronco lineup proves once again that modern engineering and heritage-inspired design can coexist—and outperform the competition.
In this detailed comparison, we’ll break down how the 2025 Ford Bronco outshines the 2025 Jeep Wrangler across performance, technology, design, and everyday usability. Whether you’re an adventurer or just love the open road, the Bronco is built to take you there—with style, confidence, and innovation that Jeep just can’t match.
And if you’re ready to experience the Bronco difference for yourself, there’s no better place to start than Chuck Anderson Ford in Excelsior Springs, Missouri—serving Liberty, Lawson, Kearney, and Kansas City.
1910 W Jesse James Road, Excelsior Springs, MO 64024
816-648-6419
www.chuckandersonford.com
Built on Integrity. Backed by Family.
The Legacy Lives On: Two Off-Road Legends
Both the Bronco and the Wrangler trace their lineage to the mid-20th century, born from the need for durable, go-anywhere utility vehicles. The Jeep Wrangler carries forward its military-inspired DNA, while the Bronco, revived in 2021 after a 25-year hiatus, combines rugged capability with modern refinement.
But where the Wrangler has largely stayed the same—solid axles, rough ride, and old-school ergonomics—the Bronco reinvented the segment with technology and versatility that blend classic toughness with 21st-century comfort.
In short, the Bronco isn’t just back. It’s better.
Performance and Power: Muscle Meets Mastery
Engines and Capability
The 2025 Ford Bronco continues to offer a range of potent turbocharged engines that deliver a balance of power and efficiency Jeep can’t match:
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2.3L EcoBoost® I-4: 300 horsepower / 325 lb-ft of torque
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2.7L EcoBoost® V6: 330 horsepower / 415 lb-ft of torque
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3.0L EcoBoost® V6 (Bronco Raptor): 418 horsepower / 440 lb-ft of torque
Meanwhile, the 2025 Jeep Wrangler lineup offers:
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2.0L Turbo I-4: 270 horsepower / 295 lb-ft of torque
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3.6L Pentastar® V6: 285 horsepower / 260 lb-ft of torque
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6.4L HEMI® V8 (Rubicon 392): 470 horsepower / 470 lb-ft of torque
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4xe Plug-In Hybrid: 375 horsepower / 470 lb-ft of torque
While Jeep’s V8 option tops the charts on paper, it comes at a cost—literally and figuratively. The Rubicon 392’s price and fuel economy make it a niche choice, while Ford’s twin-turbocharged EcoBoost engines deliver near-V8 performance with greater efficiency and broader accessibility across trims.
The Bronco Raptor, with its desert-tuned suspension and immense torque, is purpose-built for speed and stability. It doesn’t just crawl—it flies.
Transmission and Drive Systems
Ford gives you the choice of a 10-speed automatic or a 7-speed manual with crawler gear (exclusive to the 2.3L engine). Jeep offers similar flexibility, but the Bronco’s automatic is smoother, quicker-shifting, and better matched to its turbocharged torque curve.
Both SUVs feature advanced 4x4 systems, but Ford’s G.O.A.T. (Goes Over Any Terrain) Modes stand out. This intuitive system automatically adjusts throttle response, traction control, and differential behavior for terrain-specific performance—no guesswork required. Jeep’s off-road modes, while capable, lack the same level of integration and ease of use.
Suspension and Ride Quality: The Bronco’s Secret Weapon
The 2025 Ford Bronco uses an independent front suspension (IFS) system—something traditionalists scoffed at initially. But here’s the truth: Ford’s engineers nailed it. The IFS gives the Bronco superior ride comfort, steering precision, and high-speed stability on rough terrain.
Jeep’s solid front axle setup remains great for slow rock crawling, but it’s bouncy and less composed at higher speeds or on-road. If you’re commuting during the week and exploring trails on the weekend, the Bronco’s combination of refinement and control is unmatched.
With available Bilstein position-sensitive dampers, front and rear locking differentials, and the Trail Control™ low-speed cruise system, the Bronco turns every off-road challenge into a confident, comfortable experience.
Off-Road Hardware: Born Wild, Engineered Smarter
Both the Bronco and Wrangler can tackle some of the toughest terrain in America, but Ford’s innovation gives it the edge where it counts.
| Feature | 2025 Ford Bronco | 2025 Jeep Wrangler |
|---|---|---|
| Approach Angle | Up to 43.2° (Raptor) | Up to 47.4° (Rubicon 392) |
| Departure Angle | Up to 37.0° | Up to 40.4° |
| Water Fording | 37 inches (Raptor) | 34 inches |
| Ground Clearance | Up to 13.1 inches | Up to 12.9 inches |
| Tire Size | Up to 37” | Up to 35” |
| Front Sway Bar Disconnect | Electronic (auto-engaging) | Manual (requires button press) |
While Jeep narrowly wins in approach and departure angles, the Bronco fights back with smarter technology and greater control. Its Trail Turn Assist feature tightens your turning radius on narrow trails by braking the inside rear wheel—something Jeep still doesn’t offer.
And when you combine Ford’s Terrain Management System™ with features like One-Pedal Drive and available 360-degree trail cameras, the Bronco makes off-roading more accessible for all skill levels.
Interior Design and Comfort: Rugged, Refined, and Ready
Bronco: Adventure Meets Everyday Comfort
The 2025 Ford Bronco’s interior is the definition of modern utility. You’ll find durable materials designed to withstand mud, sand, and daily wear—without sacrificing comfort. From marine-grade vinyl seats to rubberized flooring with drain plugs, it’s as easy to clean as it is to admire.
Higher trims add luxury touches such as:
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Heated leather-trimmed seats
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12-inch touchscreen with SYNC® 4
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Wireless Apple CarPlay® and Android Auto™
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Ford Co-Pilot360™ driver assist technologies
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Optional B&O® Sound System by Bang & Olufsen®
It’s the rare off-roader that feels just as at home on Main Street as it does in Moab.
Wrangler: Classic but Cramped
The 2025 Jeep Wrangler’s interior remains true to its utilitarian roots—but it shows its age. The dashboard layout, while functional, looks busy and lacks the Bronco’s modern feel. Materials are more basic, and sound insulation remains an issue, especially at highway speeds.
Jeep’s Uconnect® system is responsive, but the Bronco’s larger screen, faster processor, and wireless connectivity options simply feel more current.
If you want modern adventure without sacrificing daily drivability, the Bronco wins hands-down.
Open-Air Experience: A Roof Above the Rest
Both SUVs let you enjoy the elements, but Ford’s approach is simpler and smarter.
The Bronco’s removable doors and roof panels are designed for real-world usability:
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Doors store onboard in the cargo area (Wrangler’s don’t).
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Frameless mirrors stay attached to the body, so you don’t lose visibility when the doors are off.
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The modular hardtop and soft top options make switching between configurations quick and tool-free.
Jeep pioneered the open-air concept, but Ford perfected it.
Technology and Connectivity: Ford Takes the Lead
In the world of modern SUVs, technology matters—and the 2025 Ford Bronco leads with innovation that complements its capability.
Ford SYNC® 4 System
The Bronco’s 12-inch touchscreen offers crisp graphics, intuitive menus, and OTA (over-the-air) updates. You can access trail maps, off-road stats, and navigation even when cell service drops. The system also integrates seamlessly with FordPass™, allowing you to remotely lock, start, and monitor your vehicle from your smartphone.
Trail Mapping & Adventure Tech
Ford’s available Trail Toolbox includes:
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Trail Turn Assist
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Trail Control™ (off-road cruise control)
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Trail 1-Pedal Drive
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360-Degree Off-Road Camera System
Jeep’s Off-Road Pages are informative, but lack the Bronco’s hands-on integration. Ford gives drivers actionable tools that make adventure more intuitive, not just data displays.
Driver Assistance
With Ford Co-Pilot360™, the Bronco includes adaptive cruise control, lane-keeping assist, and blind spot monitoring—all features that make long drives safer and easier. Jeep offers similar systems, but only on select trims, and often as extra-cost options.
Customization and Accessories: Bronco Nation Reigns Supreme
One of the most exciting aspects of owning a Bronco is personalizing it. Ford’s modular design philosophy makes customization straightforward and affordable. Whether it’s roof racks, fender flares, or adventure gear, Ford offers factory-backed accessories that integrate seamlessly.
Better yet, the Bronco’s electrical architecture supports pre-wired auxiliary switches for lights, winches, and other add-ons. Wrangler owners often rely on aftermarket wiring, which can be messy or void warranties.
Plus, Ford’s Bronco Off-Roadeo program gives new owners exclusive access to off-road training experiences—something Jeep’s community events can’t match in scope or support.
On-Road Driving: Comfort Meets Confidence
Here’s where the Bronco truly separates itself from the Wrangler.
The Wrangler’s on-road manners, while improved, still reflect its old-school design. Body roll, wind noise, and steering looseness are all part of the experience. The 2025 Ford Bronco, by contrast, feels composed and confident on highways. Its IFS system and advanced dampers make daily commuting a pleasure rather than a chore.
Whether you’re navigating city streets in Kansas City or heading for trails near Lawson or Kearney, the Bronco delivers the best of both worlds.
Fuel Efficiency and Daily Usability
Turbocharging pays off at the pump. The Bronco’s 2.3L EcoBoost can deliver around 20–22 MPG combined, depending on configuration—slightly better than the Wrangler’s V6. The 2.7L V6 Bronco still manages respectable efficiency considering its power output.
Jeep’s 4xe plug-in hybrid offers electric-only range, but its price premium and real-world range limitations make it more of a niche choice than a mainstream advantage.
The Bronco also benefits from Ford’s advanced safety features, superior visibility, and easier entry/exit thanks to its wider door openings—making it a better choice for daily life as well as weekend adventures.
Value and Ownership Experience
When you factor in performance, technology, comfort, and capability, the 2025 Ford Bronco delivers incredible value. Ford’s wide range of trims—from the Base and Big Bend® to the Wildtrak® and Raptor—means there’s a Bronco for every budget and driving style.
Bronco Trims & Starting Prices (Approximate):
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Base: $39,000
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Big Bend®: $42,000
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Outer Banks®: $47,000
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Badlands®: $50,000
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Wildtrak®: $60,000
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Raptor®: $90,000
Each trim offers distinctive styling, capability, and technology levels, all backed by Ford’s excellent warranty and service network.
Jeep’s pricing, by contrast, escalates quickly. Add a few options or move to higher trims, and the Wrangler can easily exceed its value proposition—especially when comfort and tech lag behind Ford’s offerings.
And when you buy from Chuck Anderson Ford, you’re not just buying a vehicle—you’re joining a family. Our team of experts is here to guide you through every step, from financing to maintenance, ensuring your Bronco ownership experience is as exceptional as the SUV itself.
The Verdict: Bronco Reigns Supreme
When comparing the 2025 Ford Bronco and the 2025 Jeep Wrangler, both SUVs deliver off-road excellence—but Ford has elevated the experience to something far greater. The Bronco combines raw capability with refined comfort, advanced technology, and everyday usability in a way that Jeep simply can’t match.
Why the 2025 Ford Bronco Wins:
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Smarter engineering: Independent front suspension for superior comfort and control.
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Better tech: SYNC® 4, Trail Toolbox, and Ford Co-Pilot360™ outclass Jeep’s infotainment.
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Superior customization: Modular design and prewired accessories simplify personalization.
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Modern refinement: Comfortable ride, quiet cabin, and premium materials.
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Built for real-world adventure: Rugged enough for trails, refined enough for the city.
The 2025 Jeep Wrangler remains a capable icon—but it’s stuck in the past. The Ford Bronco, meanwhile, looks to the future without losing sight of its legendary heritage.
Experience the 2025 Ford Bronco at Chuck Anderson Ford
If you’re ready to discover what the Bronco can do, visit Chuck Anderson Ford—your trusted local Ford dealer serving Excelsior Springs, Liberty, Lawson, Kearney, and Kansas City, Missouri.
We invite you to test drive the 2025 Ford Bronco and see firsthand why it’s redefining what an off-road SUV can be.
Chuck Anderson Ford
1910 W Jesse James Road, Excelsior Springs, MO 64024
816-648-6419
www.chuckandersonford.com
Built on Integrity. Backed by Family.